beechwood with sunlight shining through the beechwood forest

From Nature to Nature

Silky Touch Collection gives you a luxurious enjoyment when skin touches the material
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Cotton that Breathes

Cotton Paradise Collection is best for people with sensitive skin
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100% Extra Fine Merino Wool

The soft touch wool keeps you and your family warm in winter.
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Catering for your family

  • Men

    Since 1953 we have been producing for men's underlayer garment ensuring breathability and comfort, empowering all men to get through the day with confidence and style.

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  • Women

    For all women's wear, they were designed with the mindset of versatility. These pieces of undergarment is fitted for you to wear 24/7 in any occasions.

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  • Kids

    We produce these products with extra care and mindset of "giving the best to the family" We take extra care on testings and materials we choose. Hoping all kids will grow with us heathily and happily.

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  • Babies

    All babies products are certified with Oeko-Tex Standard. Their soft sensitive skin needs extra attention and care. Therefore we choose our materials with that in mind providing all babies comfort 24/7.

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PERFECT FOR PEOPLE WITH SENSITIVE SKIN

Our main cotton collection is OEKO-TEXO® certified. OEKO-TEX® STANDARD 100 is a label for textiles tested for harmful substances. It sets the benchmark for textile safety, from yarn to finished product. Every item bearing the STANDARD 100 label is certified as having passed safety tests for the presence of 100+ harmful substances.

Perfect for people with sensitive skin.

Oeko-tex Certified Products

Why choose us

Produced with Care
Maximum Comfort
72 years of trust

We are more than clothing, we are threaded in the community.

Weaving together people and sustainability.

within past 10 years we have sold more than 10,000,000 pieces of innerwear

ALL TIME FAVOURITES

Classic Young Children's Unisex Crew Neck Thermal Top

Classic Young Children's Unisex Crew Neck Thermal Top

Classic Young Children's Unisex Crew Neck Thermal Top

From HK$463.00
From HK$463.00

Prima Wool

Prima Wool

A BRAND THAT IS MORE THAN JUST SELLING APPAREL.
WE ARE NURTURING
RELATIONSHIPS, SPREADING
LOVE AND CARE TO THE COMMUNITY AND CARRYING
ON A LEGACY... ...